Use data to inform decisions around user growth and monetization.
Track funnel metrics to improve product performance.
Extract information and data sets to improve the product
Determine roadmaps for products in the creation phase
Schedule and lead meetings to identify issues and fixes for products.
Conduct research to identify customer needs and market gaps
Define business analysis requirements and produce product requirements document (PRD)
Collect and analyze feedback from customers, stakeholders and other teams to shape requirements, features and end products.
Suggest product enhancements to improve user experience
Define reporting and alerting requirements
Facilitate meetings and workshops that drive collaboration, prioritization, and improve impact, ensuring that good decisions get made.
Prioritize the implementation of new features and set specific timelines
Coordinate with the engineering department to deliver functional solutions
Provide backlog management and iteration planning.
Perform quality assurance controls on products to ensure releases are launched correctly and on schedule.
Liaise with marketing team to ensure proper advertisement and positioning of new products or features
Monitor and measure launch features and feed insights back into the product development process.
Communicate key insights and findings to head of products
Work with products team to create product plans and roadmaps
Constantly be on the lookout for ways to improve monitoring, discover issues and deliver better value to the customer
Keep track of industry trends