Sales Manager

Abwaab | Sales ManagerLocation: Baghdad, IraqType: Full-timeDepartment: Sales - Abwaab CT

About the Role

Sales Manager will oversee both inbound and outbound telesales functions, managing a team of two unit managers and a combined team of 90+ agents. This role requires a seasoned leader capable of setting sales strategies, optimizing conversion funnels, and aligning team efforts across marketing, guided learning, and operations. The ideal candidate brings both strategic vision and hands-on leadership, driving performance through data, structure, and motivation.

Key Responsibilities

• Lead and mentor the Inbound and Outbound and bookstores sales channels and their teams (approx. 90 telesales agents).

  
  

• Develop and implement telesales strategies to achieve conversion, revenue, and retention targets.

  
  

• Oversee daily sales operations across various channels including campaigns, guided learning, offline exams, YouTube, and social media.

  
  

• Align team goals with business priorities in collaboration with the General Manager directly.

  
  

• Monitor KPIs, conversion metrics, and agent productivity, implementing improvement plans where needed.

  
  

• Ensure effective CRM usage and accurate tracking of all customer interactions and sales performance.

  
  

• Work closely with Marketing to enhance lead quality and maximize campaign ROI.

  
  

• Conduct regular coaching, training, and performance reviews for team leads and agents.Provide strategic insights and recommendations to leadership based on market data and trends.

  
  

• Build a culture of accountability, continuous improvement, and customer focus across the telesales teams.

  
  

• Bachelor’s degree in Business, Marketing, or related field.

  
  

• Minimum 3–7 years of telesales/inside sales experience, including 2+ years in leadership.

  
  

• Proven ability to manage large, high-performing sales teams (20+ members).

  
  

• Experience in B2C telesales, ideally within EdTech, telecom, or service-based sectors.

  
  

• Strong command of sales reporting, forecasting, and performance analysis.

  
  

• Proficiency in CRM systems, Google Sheets, and data tracking tools.

  
  

• Excellent leadership, communication, and interpersonal skills.