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About Jumeirah Group:
For more than two decades, Jumeirah Group, a member of Dubai Holding, has been making a distinct mark on the global hospitality market with its unwavering Stay Different™ brand promise. Its award-winning destinations, including the iconic Burj Al Arab Jumeirah, position service beyond expectations, signature dining experiences and artful surroundings at the heart of every guest experience. Today, Jumeirah operates a world-class portfolio of 26 properties across the Middle East, Europe and Asia, and employs over 9,000 colleagues, representing over 120 nationalities.


In response to the evolving preferences of travellers today, Jumeirah Group is also pivoting towards the rapidly growing wellness tourism sector. Grounded in the principles of lifelong learning, longevity, and inclusivity, Jumeirah Group is re-fashioning its approach to position wellness as not just an accompaniment to its guests' stays, but a central tenet of their overall experience. With 13 award-winning Talise Spas nestled across Jumeirah Group’s properties, this transformation is evident in the group’s current endeavours to integrate wellbeing into every facet of the guest journey. 


Beyond holistic wellbeing and spa experiences, the Group’s expansive portfolio also includes Jumeirah Restaurants, a Dubai-based full-service hospitality provider with 85 acclaimed food and beverage brands, ranging from casual dining venues to Michelin starred fine dining concepts; J Club, Dubai’s leading lifestyle and wellness destination; Jumeirah One, the Group’s dedicated recognition and rewards program; and The Emirates Academy of Hospitality Management, the region’s only fully accredited third-level academic institution delivering specialised degree programmes in hospitality management.


As Jumeirah continues to expand its global portfolio and scale up its operations to the next level of growth, we remain fully committed to developing and empowering our colleagues to excel in world-class environments as we solidify our legacy as a trailblazer in both luxury hospitality and wellness.


Jumeirah is committed to embedding equality, diversity and inclusion in all its practices, embracing a culture that celebrates diversity.



About the Job:


An exciting opportunity has arisen for an experienced Assistant Manager - Sales to join the team in Jumeirah Burj Al Arab.  Your key responsibilities will include:


  • Execute and manage the Sales strategy to promote sales, identify business opportunities in the marketplace, and achieve the annual sales objectives by delivering on assigned KPI’s within the APAC region.
  • Collaborates with off-property sales channels to ensure sales efforts are coordinated, complimentary, and not redundant. 
  • Build strong relationships with relevant business units to maintain a comprehensive knowledge of their offerings, including offers, promotions, market and competitor trends, account share and customer needs to continuously deliver high quality service thus meeting/exceeding the Sales targets. 
  • Remain up to date with the revenue budget and targets. Maintain actual and forecasted volumes and occupancies of space and rooms inventory in the business unit to sell them and meet/exceed the established sales targets.
  • Manage Sales target reports and put measures in place to achieve or exceed the team and individual targets. Prepare regular forecasts for Sales targets and submit the report to immediate reporting manager on quarterly basis. 
  • Maximize room occupancy and achieve target room night sales by identifying new business opportunities, converting inquiries, and optimizing existing accounts. 
  • Manage the research and sourcing of attractive new business opportunities and leads in APAC; attend and represent the business units at industry events, road shows, trade shows and management events etc. to keep a high profile in the marketplace and increase the growth target.
  • Establish, build, and manage strong relationships with existing and new accounts to enable future bookings and work to meet sales targets as assigned. 
  • Maximize the use of Microsoft Dynamics CRM of all relevant account information and sending our groups leads to the Event Conversion team. 
  • Conducts in house site inspections and presentations to potential clients. 
  • Continually evaluates markets and evolving needs, comparing them with existing products and services (keep abreast of market trends and economy) 
  • Manage the account details so that all pertinent aspects of solicitation and closing are completed and documented. 
  • Maintain up to date data on all SBU related customer production and leads. Track performance per segment and actively support all liaison meetings.
  • Identification of opportunities for participating in change initiatives, programs and projects considering best practices, improvement in processes and productivity 
  • Manage the day-to-day operations of the Sales function by providing guidance, encouraging teamwork, and facilitating related professional work processes to achieve high performance standards and liaise with internal and external parties at the appropriate levels to ensure smooth flow of operations. 
  • Maintain up to date records of all business unit specific business development initiatives, promotions, and the respective support sales activities of own business unit. 
  • Perform related tasks and duties as assigned and deemed responsible by management. 

About You:


  • Minimum 5 years of sales experience, preferably with an international hospitality company.
  • Strong understanding of core hotelier operations preferred.
  • Experience of developing and executing sales strategies that align with business objectives.
  • Experience of demonstrating marketing analysis and reporting.
  • Additional Language: Arabic, Russian, Chinese or European language

About the benefits:


Besides generous F&B benefits and reduced hotel rates across our hotels globally, this role has excellent employee benefits making the role attractive to high performers and any applicant who like to associate her/himself with one of the most luxurious brand in the hospitality industry.



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