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Job description


SAP Marketing Executive



At NTT DATA Services, we know that with the right people on board, anything is possible. The quality, integrity, and commitment of our employees are key factors in our company’s growth, market presence and our ability to help our clients stay a step ahead of the competition. By hiring the best people and helping them grow both professionally and personally, we ensure a bright future for NTT DATA Services and for the people who work here.




NTT DATA Services currently seeks an SAP Marketing Executive to join our team. The preferred location is Hyderabad or Bangalore.




SAP Marketing Executive:



As the SAP marketing executive, you will lead the end-to-end marketing efforts for SAP Services and NTT DATA LE practice. This includes defining positioning and messaging, supporting go-to-market strategies, and shaping customer engagement. You will work closely with SAP GTM, CoEs, Sales, and Corporate Marketing to craft a compelling narrative that showcases how NTT DATA can help deliver tangible business outcomes, business productivity and decision-making for SAP customers.



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Duties might include:



  • Define and execute the marketing strategy for SAP services, ensuring clear positioning and differentiation in the SAP services landscape. 
  • Craft compelling messaging and storytelling to communicate our offering’s differentiating value to large enterprise customers, technical buyers, developers, and business leaders. 
  • Develop high-quality collateral that showcase SAP offering capabilities across SAP solutions, ensuring strong narratives for website, social media marketing and events such as SapphireAPPHIRE etc.
  • Orchestrate digital marketing go-to-market plans for SAP service offerings, ensuring strong alignment across GTM, COE, SAP and BU sales and demand generation efforts. 
  • Assist in the planning, coordination, and execution of both digital and on-site events
  • Track SAP services market trends, competitive positioning, and customer feedback to influence product roadmaps,  and marketing strategy, and sales activities.
  • Engage with SAP, customers, analysts, and industry influencers to establish NTT DATA’s SAP thought leadership in enterprise productivity. 
  • Drive thought leadership efforts by creating and amplifying content such as blogs, whitepapers, customer stories, and executive presentations, as well as identifying opportunities for speaking engagements, webinars, and industry events. 

Position's General Duties and Tasks:



  • 7+ years’ experience in SAP Services Marketing with Large Enterprise.
  • Experience developing and executing marketing plans in conjunction with SAP.
  • Clear understanding of tech-driven business solutions, and enterprise trends.  
  • Experience leading B2B service marketing for cloud-based service solutions, focusing on messaging, positioning, and go-to-market execution.  
  • Strong ability to translate technical concepts into compelling marketing narratives for business leaders and technical decision-makers.  
  • Storytelling expertise, with a track record of creating high-impact content.,

Basic Qualifications



Minimum 7 years’ experience as SAP Marketing executive with Technology solutions



IT services sales background with Enterprise Apps



Location:  Bangalore, Hyderabad, India






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