Sr. Analyst, Marketing Strategy & Analytics

About Zscaler

Serving thousands of enterprise customers around the world including 40% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world’s largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI-powered Zscaler Zero Trust Exchange™ platform protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. 

Named a Best Workplace in Technology by Fortune and others, Zscaler fosters an inclusive and supportive culture that is home to some of the brightest minds in the industry. If you thrive in an environment that is fast-paced and collaborative, and you are passionate about building and innovating for the greater good, come make your next move with Zscaler. 

Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive ways. Our storytellers, analysts, strategists, and designers are attentive and dedicated to teaching our audience to think about cybersecurity like they never have before. You’ll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world’s cloud security leader and our customers worldwide.

We're looking for a Sr. Analyst, Marketing Strategy & Analytics to join our team based in Bangalore. Reporting to the Senior Manager of Marketing Analytics, you will be responsible for:

• Data Insights: Analyze/extract data from various sources (e.g. spend data, marketing/sales performance and web/app browsing behavior) to produce actionable insights to inform marketing strategies.
• Performance Analysis: Evaluate performance of marketing campaigns and events by measuring metrics like lead conversion rates, pipeline generation, and return on investment (ROI, RoAS)
• Dashboard excellence: Optimize existing Tableau dashboards (or create new ones based on business requirement) to track and monitor performance of marketing campaign strategies and extract actionable insights to ensure revenue growth.
• Track and build regular metrics packs on campaign performance with hypotheses on areas of improvement
• Collecting and analyzing data from multiple sources to integrate account level insights, including marketing automation tools, CRM system/SFDC, Snowflake etc.

• Bachelor’s degree, plus 3-5 years in analytics, data analysis and/or consulting roles.  Affinity for collaborating with business partners and working in a fast-paced environment.
• Expertise in aggregating, organizing and analyzing big data sets.  Must have strong proficiency of SQL and experience with integration work between data warehouse platforms (Snowflake) 
• Solid understanding of marketing technology platforms including Web Analytics (Google Analytics), Salesforce CRM, Marketing Automation tools (Marketo), Customer Data Platforms (Segment)
• Hands-on experience with Visualization tools such as SFDC and Tableau with the ability to focus on design and the user experience

• Hands-on experience with SFDC, Marketo, Snowflake and working knowledge of Python, R and comparable statistical analysis tools
• 1-2 years of experience in data science to help drive experimental designs, hypothesis testing
• Experience with either 3rd party or in-house data pipeline tools to automate pulling marketing data from various platforms and APIs

#LI-Hybrid

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At Zscaler, we believe that diversity drives innovation, productivity, and success. We are looking for individuals from all backgrounds and identities to join our team and contribute to our mission to make doing business seamless and secure. We are guided by these principles as we create a representative and impactful team, and a culture where everyone belongs. For more information on our commitments to Diversity, Equity, Inclusion, and Belonging, visit the Corporate Responsibility page of our website.

Our Benefits program is one of the most important ways we support our employees. Zscaler proudly offers comprehensive and inclusive benefits to meet the diverse needs of our employees and their families throughout their life stages, including:

• Various health plans
• Time off plans for vacation and sick time
• Parental leave options
• Retirement options
• Education reimbursement
• In-office perks, and more!

By applying for this role, you adhere to applicable laws, regulations, and Zscaler policies, including those related to security and privacy standards and guidelines.

Zscaler is proud to be an equal opportunity and affirmative action employer. We celebrate diversity and are committed to creating an inclusive environment for all of our employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status or any other characteristics protected by federal, state, or local laws.

See more information by clicking on the Know Your Rights: Workplace Discrimination is Illegal link.

Pay Transparency

Zscaler complies with all applicable federal, state, and local pay transparency rules. For additional information about the federal requirements, click here.

Zscaler is committed to providing reasonable support (called accommodations or adjustments) in our recruiting processes for candidates who are differently abled, have long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.