PR & Marketing Manager

We are seeking an experienced PR & Marketing Manager to lead and execute integrated marketing, branding, and public relations strategies across the organization and its subsidiaries. The role requires a strong balance of strategic thinking, hands-on execution, media relations, digital marketing expertise, and brand governance.

Key Responsibilities

Strategy & Brand Management

• Develop and execute annual PR and marketing strategies aligned with corporate objectives.
• Manage brand positioning, corporate identity, and communication consistency across all subsidiaries and projects.
• Plan and manage marketing and PR budgets, ensuring cost efficiency and ROI.

Public Relations & Media Management

• Build and maintain strong relationships with media outlets, journalists, and key stakeholders.
• Prepare and distribute press releases, media statements, and corporate announcements.
• Coordinate press conferences, interviews, and public appearances for senior management.
• Monitor media coverage and prepare regular reports on brand perception and communication impact.
• Lead crisis communication, ensuring timely, transparent, and accurate public responses.

Marketing & Campaign Execution

• Plan and execute integrated marketing campaigns across digital, print, and outdoor platforms.
• Oversee corporate events, exhibitions, sponsorships, and promotional activities.
• Develop creative concepts and content for advertising, brochures, presentations, and social media.

Digital Marketing & Online Presence

• Oversee the company’s website, SEO, and social media platforms.
• Manage digital marketing campaigns (Google Ads, LinkedIn, Instagram, etc.) to promote services and achievements.
• Track and analyze digital performance metrics and recommend improvements to enhance reach, engagement, and conversions.

Internal Communications

• Develop and manage internal communication strategies to support corporate culture and employee engagement.
• Manage newsletters, bulletins, and internal announcements for employees and stakeholders.

Brand Governance & Quality Control

• Ensure all marketing and communication materials adhere to brand guidelines.
• Supervise the design, production, and distribution of promotional materials, reports, and presentations.
• Maintain brand integrity across all visual and written communications.