Job Description
MIRA-Search is seeking a dynamic and innovative Jewelry Product Marketing Brand Manager to join our team and take charge of our jewelry brand's marketing strategies. In this pivotal role, you will be responsible for developing and executing marketing initiatives that drive brand awareness, engagement, and sales within the jewelry sector. If you are passionate about jewelry, have a keen eye for market trends, and thrive in a fast-paced, collaborative environment, we want to hear from you!
Responsibilities
- Develops Brand DNA
- Develop and implement comprehensive marketing strategies for jewelry products.
- Conduct market research to identify trends, customer preferences, and competitive landscape.
- Collaborate with the sales team to align marketing initiatives with sales objectives.
- Create and oversee product launch plans, ensuring cohesive messaging and execution.
- Manage digital marketing campaigns across social media, email, and online advertising.
- Analyze performance metrics to assess the effectiveness of marketing efforts and adjust strategies accordingly.
- Support creative development of promotional materials and visual content for marketing campaigns.